When Should You Hang Your Christmas Lights?

It is hard not to get enthusiastic about the onset of the holiday season, in large part because with the holidays comes the opportunity to decorate the home more festively than any other time of year. In fact, many Americans very much enjoy the process of getting their exterior decorations up so they can begin […]

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Do Holiday Decorations Lead to Increased Sales?

Imagine this – the holidays have arrived and you’re out and about doing some shopping. You have one last gift to purchase and you have a choice between two stores that are selling the item for the same price. One store has no holiday decorations. The other store is adorned with commercial Christmas lights and […]

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